This project delve into the visual essence of four leading automotive brands: Nakata, Fras-le, Controil, and Fremax. It was a journey of creativity and design, where I sought to capture the unique essence of each company through the creation of distinct and captivating posters.
Each poster is more than just a visual piece; it is a carefully crafted visual representation of the identity, values, and products of these brands. By utilizing an approach that integrates product photography in the foreground with engaging illustrations around it, I aimed to highlight the quality, reliability, and innovation that define Nakata, Fras-le, Controil, and Fremax in their respective automotive market niches.
In this project, I delved deep into research about each company, understanding their history, their mission, and their vision for the future. This immersion allowed me to create posters that not only visually communicate the message of each brand but also resonate with their target audience, conveying trust, professionalism, and excellence.
Nakata - Final poster.
Fras-le - Final poster.
Controil - Final poster.
Fremax - Final poster.
Posters being handed out at the event.
In addition to the creation of captivating posters, this project also involved the design of four unique stickers for each of the featured brands. These stickers showcase the main product illustrated with brand elements seamlessly integrated around it.
